Berwyn Makers

Local support and resources for turning your craft or art into a business


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Correction to August Meeting

Due to an unforeseen conflict, our previously scheduled speaker event has been moved to September.

Please join us instead this Thursday for a group discussion:

Using Marketing to Reach Your Business Goals

– What marketing techniques have worked for you in your business?
– What are your business goals and how can marketing help you get there?
– What’s your social media plan?
Join us for this discussion where members share their experience and expertise.  Don’t have any expertise?  Bring your questions!  Have a favorite book or website you turn to for guidance?  Tell us about it!

(Oh, and brownies are still welcome.)

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June Meeting Recap!

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Ebony energetically describing her business model to the group

Ebony energetically describing her business model to the group

Last week we welcomed Ebony Love of LoveBug Studios to our June meeting!  Ebony gave a great talk entitled “Make Money, Not Stuff”.  She shared her personal journey from making lots of “stuff” in the hopes of making money, to her current business model of making one item that creates several revenue opportunities.  She taught us how one item like a quilt, made only one time, could continue to sell itself through magazine features, pattern distribution, books, teaching opportunities, and much more.  Definitely an inspiring evening for our members that are interested in their creating their own sale-able content!

Our July meeting will be on Thursday the 11th at our regular time and place.  July’s speaker will be  Sunah Suh of Etsy presenting “Hack Your Etsy Shop: Tips and tricks to get the most out of your selling experience”.  This event will be a great chance for both new and seasoned sellers to learn about new tools available on the popular independent craft website directly from someone that helped develop them.  Attendees will also have the opportunity to give Sunah feedback on their own selling experience and suggest ways to improve the site.  Definitely a “must see” for anyone interested in selling on Etsy!

Thanks to everyone that attended our June meeting, and we hope to see you again next month!


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Unlock your creativity with WordPress

Do you want a website for your creative business but don’t know where to start?  Maybe you looked into an all-in-one hosting and design service before  it but didn’t like the pre-made templates.  Or maybe you just think web design is way too complicated but you don’t have the funds available to pay for a custom-made site.  Well Simon Oliver at lateralaction.com has a great article on how to use WordPress to take creative control of your website!  He breaks down how to use those pre-made free (or almost free) themes to add your own unique touches and create a site that reflects you as an artist.  And make sure to look at the comments while you’re there – there’s more great info to be found there!

 

P.S – Don’t forget that our June meeting is next week on Thursday, 6/13!  Ebony Love will be presenting her talk entitled “Make Money, Not Stuff”.  More details on our events page!


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We’re on Twitter!

Follow us @berwynmakers for blog updates, event announcements, and anything shiny that catches our collective eyes.

In honor of our new twitter account, we went looking for the best hashtags to use for small businesses and entrepreneurs.  Check out what we found!

Popular small business hashtags: http://roundhouse.cc/us/17-most-popular-small-business-hashtags

Hashtag mistakes: http://digitalsherpa.com/5-common-hashtag-mistakes/

How popular is your hashtag?: http://www.hashtags.org/

 

Follow us on Twitter, and we’ll follow you back!


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May Meeting – Recap!

This past Thursday we had our May meeting which was a book discussion of “Craft, Inc.”, by Meg Mateo Ilasco.

If you remember from last month’s meeting, everyone in attendance was inspired by Elaine’s presentation on goal setting to set some goals to be completed by the next time we met.   To start off this meeting we went around and compared how we had done.   Many people found that knowing they were going to be held accountable by the group helped motivate them to get things done!

Cover of "Craft, Inc.: Turn Your Creative...

Cover via Amazon

For the book talk everyone was given a question to answer about their experience with the book, and we all enjoyed the discussions that each question opened up to the group.  Even people that weren’t able to read the book before the meeting had the chance to learn from the group’s experiences and share their opinions!  What books would you like to see us discuss in the future?

At the end of this meeting we once again all set a business-related goal to complete by the next time we meet in June!  What will your goal for the month of May be?

Please join us next month when we welcome Ebony Love of LoveBug Studios!  She will present a talk entitled Make Money, Not Stuff.  Ebony Love is an award-winning quilter, designer, and video educator.  You can read more about her company at: http://www.lovebugstudios.com/home/about-us/.

 


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Better jewelry photography in one click!

There’s no arguing that having great photos of your products is vital for online sellers.  If you struggle with photographing your jewelry or other small objects, our contributor Elaine Luther has a solution!

Check out her blog post for details on her new (and first!) e-book for better small product photography.

And guess what – Elaine has generously offered to giveaway a copy of her book at our next two meetings!  If you’re interested all you need to do is attend our book discussion of “Craft, Inc” on 5/9/13, or Ebony Love’s talk “Make money, not stuff” on 6/13/13.  See our event calendar for more details!

 


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100 Websites You Should Know (and Use!)

Complements of our contributor Elaine, here’s a link to the updated list of 100 websites you should know and use, originally presented by Julius Wiedemann at a TED talk in 2007.  The list covers business, audio/visual, literature & arts, and more. I admit, I only use one of these sites but I’m definitely going to check these out!

What websites do you use on a regular basis?

http://blog.ted.com/2007/08/03/100_websites_yo/


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April Meeting – Recap!

Thursday the 11th we had our April meeting at 22.  Elaine Luther gave a great talk on goal-setting for artists, and the you could tell by the discussion afterwards that it really got everyone there thinking about their personal art/business goals!  We all ended the meeting by setting a goal for ourselves to complete by our June meeting – what will your goal be?

During her talk, Elaine mentioned some good resources both online and in book form – she’s provided us with links to access that information, so enjoy!

Organizations & software for small businesses: http://elainelutherart.com/2013/03/how-to-start-a-not-for-profit-its-easy-ill-show-you-how/

Blogging help: http://creativetexturetools.com/news/category/blogging/

Inspirational reading: http://creativetexturetools.com/news/2013/04/11/how-studio-night-saved-my-marriage/

Finding focus: http://thumbnails.visually.netdna-cdn.com/how-to-focus_50290d04c13f4.jpg

Thanks again, Elaine, for sharing your time and experience with us!  We can’t wait to see everyone at the next meeting, which will be a book discussion of “Craft, Inc.”, by Meg Mateo Ilasco.  This book is available in some local libraries and you can also buy it new or used at Amazon.com.

P.S. If you want to learn more about Elaine check her out at creativetexturetools.com or elainelutherart.com

 


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Why Artists Publish a Newsletter, by Alyson Stanfield

Every week I (Kristine) get a newsletter from an art coach, someone who is making a living helping artists make a living (that’s not confusing, is it?)  I learn a lot from all of her emails, even if I can’t afford her personal services and “art camps”.   This week’s topic was pretty interesting and something I have trouble with – newsletters!  I’m sharing the link so you can read up – tell us what you think! http://www.artbizblog.com/2013/04/why-newsletter.html?inf_contact_key=bbb353daae43d685cd2a5ff90de1f77e5fb87be6e902fac1b60f86734364a3f2